All commentators agree that the green agenda brings with it a great deal of disruption. And for any well established large corporate it always goes against the grain to change a formula that works. This poses a quandary for all incumbents, who know that their modus operandi will one day be successfully challenged. Do you rip up the rule book, wait and follow or resist.
In this session we are delighted to be hearing from Ian Cheshire (CEO of Kingfisher, who own B&Q and others) on the opportunity he sees for his business and how it will be grasped.
The end game attached to Google's recent forays in to the energy marketplace are not totally clear, but it is clear this is an area that's in for a lot of upheaval. Benjamin Kott will reflect on this work and offer his thoughts on how Google's cultural mindset helps them grasp the new.
Hugo Spowers, an entrepreneur with a big vision around our future personal mobility, will be talking about what is involved in challenging the status quo with all stakeholders.
And Ramon Arratia from Interface will be offering some reflections from their pioneering journey. They are the original corporate re-invention story around the green agenda.
This may seem too big picture, but understanding the way in which you unlock innovative streaks in your business is vital to it surviving and thriving in the face of the sustainability agenda.
Copyright © Green Business Events. All rights reserved.